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Join our mailing list to receive awards news, creative case studies, trends, insights and exclusive invitation to events. Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals-often agency leaders or owners themselves. Review quote “The Copy Book convinced me that everyone in business should study the art of copywriting.
Once registered you will have access to this article and all other features, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in. Product details Format Hardback pages Dimensions x x A book about writing for advertising.
Looking for beautiful books? This is not simply a “must-have” book for people in advertising and marketing, it is also a “should-have” for anyone who needs to involve or influence people, by webpage, on paper, or in person.
D&AD. The Copy Book : D&Ad D&Ad :
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The then best-selling book remains an important reference work today-a bible for creative directors. Are you credited on this winning entry? We’re featuring millions of their reader ratings on our book pages to help you find your new favourite book. Register Now to Keep Reading Once registered you will have access to this article and all other features, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in.
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D&AD. The Copy Book
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